Nidraa

Nidraa is a US business based in Delaware. It was founded by Smita Kasat after she had suffered night sweats during pregnancy.
“The idea for launching Nidraa came to me while I was pregnant with our newly born son, Atharv. My due date was August, so I knew that I would be most uncomfortable at the end of my pregnancy in the midst of the long, hot summer.
I knew that the combination of the normal hormonal changes and the heat of the summer would cause night sweats, but being my first pregnancy I had no clue to the severity of the problem. I knew that once the baby was born getting a good night’s sleep would be difficult, but did not realize I would suffer from sleep deprivation prior to his awaited arrival. The combination of the extra weight I was carrying and the heat made it impossible to enjoy a deep, sound sleep.
My husband gave me a piece of fabric that I sewed up into a sheet and pillow cover. He assured me that this patented product, Dri-release®, designed for use by high endurance athletes to help keep them dry and comfortable would be an ideal solution. Well, he was right! I slept like a baby!
My experience led me to believe that there is a real need for these products. Anyone who has ever experienced night sweats, whether due to pregnancy, menopause, disease or drug therapy, will appreciate the comfort of Dri-release®. The product is genuine in its claims and comfortable beyond measure. I didn’t want to keep this a secret so I am sharing my new found relief with you, so…. Choose Right – Sleep Well.”
Nidraa™ in Sanskrit means state of deep sleep.
Optimer’s Dri-release®, uses a patented blend of natural and synthetic fibers. The natural fibers absorb moisture pulling it off the skin and into the fabric. Synthetic fibers repel moisture, forcing it through to the surface of the garment where it evaporates quickly as airflow moves across the fabric. So, Dri-release® moves sweat and moisture from the skin, through the fabric and releases it into the air faster than 100% cotton, faster than any other performance fabric.



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